For more information about this policy, contact BrandMgmt@nau.edu.
Communications
Brand Compliance
A strong, cohesive brand is essential to NAU’s reputation and its ability to deliver a consistent, meaningful experience. This policy establishes standards for using NAU’s visual and verbal brand components; procedures for representing the brand through naming, marks, and slogans; and requirements for on-campus brand presence. It ensures that all stakeholders—employees, students, and partners—consistently uphold the brand across all channels and audiences.
Responsible Executive: Associate Vice President, Communications
Responsible Office: Strategic Communications
Origination Date: 02/10/2026
Last Revised: n/a
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